“When I first read about the wacky book title “Selling Is Better Than Sex”, I could not resist the temptation of arranging my copy. Alen Majer’s latest book is loaded with sales lessons, tips, tactics and golden nuggets of advice. The comparison of Selling with Sex, though, makes the book title weird, bizarre, far-out and one of its own kind, yet it contains extremely interesting and absorbing stuff on Selling. Alen has successfully taught the art and science of selling in a very humorous and hilarious manner.

The book starts with …

The average salesperson is overly eager to begin actual selling, and in this ambition he or she is encouraged by the average sales manager.  In selling, as in many other activities of life, it often is true that less haste makes more speed. It does not pay to rush the preparation steps, for the result is bound to be a lot of stumbling afterward.
The importance of the preliminary preparation of the salesperson in knowledge of his products or services has already been emphasized in the preceding posts on this blog. …