If your prospect does not see the value in your product or service, and if the only difference between you and the competitors is in pricing, you didn’t do a good job as a sales person. Your customers are tired of salespeople who come in and are unable to address real business needs, but talk [...]

“Times are too hard, I cannot afford to buy anything“- how often have you heard that in the last few months? So what to do when customers complain about the price? Why is compromising on price such a bad idea? How to win the deal and not even touch the topic of discounting of your [...]