If your prospect does not see the value in your product or service, and if the only difference between you and the competitors is in pricing, you didn’t do a good job as a sales person. Your customers are tired of salespeople who come in and are unable to address real business needs, but talk about their company and the hottest feature, or unique one that nobody else has. There are many dimensions that you are selling, and price is only one of them.

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This is an excerpt from my new …

“Times are too hard, I cannot afford to buy anything“- how often have you heard that in the last few months?
So what to do when customers complain about the price?
Why is compromising on price such a bad idea?
How to win the deal and not even touch the topic of discounting of your product or service?
Listen to my interview with Top Sales Experts Daily:

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Read more about Top Sales Experts here.