When done correctly, cold calling can be an effective sales tool for a business. However, many companies either do not use cold calling, or attempt it ineffectively. This is due to certain mistakes; here are a few of them:  Reading From A Script. There is nothing more boring to a prospective customer than to pick up [...]

If you’re just getting started in the sales process, or if you’re updating your sales procedures in the hopes of getting better results, chances are your cold calling scripts will be getting at least some of the attention. If so, you may just be wondering what to avoid when cold calling, and in this article, [...]

Cold calling – the nemesis of all sales people.  It is the definition of rejection and can impact on the success of anyone who tries it.  On the other hand, it can be a road to increased sales, meeting your quota and filling your downstream pipeline. If you are wondering what to avoid when cold calling, [...]

Today I am sharing with you my Daily Sales Tip #21 titled: “Find companies that have immediate wants and needs.”  

The secret of being successful in selling is the ability to transmit your energy and your enthusiasm about your product or service. If you fail to do that, you will not sell. In Selling is Better than Sex, I will take you through the essentials of successful selling with a humorous twist; illustrating that business [...]

If you want to be a successful sales person and to close the deal, very important part is to be in front of your customers at the exact time when they are on the market for goods or services. You can find companies they are on the market now, or you can put them in [...]

By definition, a sale is the act of meeting prospective buyers and providing them with a product or service in return for money or other agreed upon compensation. A sale is an act of completion of a commercial activity. The “deal is closed”, means the customer has consented to the proposed product or service by [...]

My first book Trigger Events is now available on Kindle – get your copy today! (Earlier this week my latest book Selling IS Better Than Sex became available on Kindle too – get your copy today!) Did you know that 40% of sales forces will miss their quotas this year; four out of ten salespersons [...]

Many sales are lost because salespeople assume they know what the customer wants. Sales people like to made assumptions of knowledge about what the buyer wants and needs, or sometimes more important why the buyer might be motivated to buy. Using one’s instincts and sixth sense is fine in the equation of success, but it [...]

Your mission as a sales person should be to find companies that have immediate wants and needs.  This means that something happened or is happening to them – a move, a merger, new investors, etc. You have to look for any event that might create the opportunity and trigger the sales for you. Opportunities are [...]