Objections to price are the most frequent of all objections. Your ability to meet these successfully is a valuable asset, and being efficient in sales is impossible without it. It is so important that every sales manager should take special efforts to see that each member of his sales force is able to meet successfully price [...]

Knowing how to handle objections from clients begins with anticipating their concerns.  Your attitude at the start will directly affect your sales at the end of the day. Be enthusiastic.  Know how your product or service can add  value to your customer by either saving him time and money, by eliminating stress and waste, or [...]

To see a fresh approach about how to handle objections during a sales presentation, smart sales professionals can take lessons from smart politicians. You share a lot of goals with them, but they have one big drawback that most marketers never face; the politician has nothing real to give the person at the time he [...]

In the presentation you lead your prospect step by step through the successive stages of conviction to the point of desire. Right there is where the order is yours for the taking. But to get it you’ve got to take it. There’s no secret about being able to tell when your prospect feels kindly towards [...]

Whether you love your sales job or not, you have the choice to do it well, or not; to be fully involved or to back away; and if you adopt the attitude of choosing to do your work well, you will find so much joy in the job itself! Choosing to do your work well [...]

Going back to basics and having focus on what made you successful in the start of your career (learning, learning, and learning) becomes vital in selling in these difficult days for the sales profession. In fact, one of the rewards of a successful sales career is the stimulating learning process – it’s never dull unless [...]

Always take the customer’s point of view. More importantly – always work to help the customers achieve their goals. Try to demonstrate a willingness to support your customers in growing their companies and fulfilling their business needs and desires. This attitude will go a long way in gaining their returned support and their appreciation for [...]

In my previous post (The difference between excuse and objection) I was talking about how we need to make a clear distinction between a genuine objection versus excuses and postponements. Today I will take this conversation one step further. Having discovered the need to identify objections and deal with them appropriately, it is also important [...]

When it comes to selling, what, exactly, is an objection? If we can truly understand what we’re dealing with when a prospect makes an objection, then it will be easier to handle and use to your advantage in the appropriate situation. Not all objections should be received as a negative blow to your sales presentation. [...]

You can’t expect to get the sale 100% of the time. Sometimes the sale is lost to conditions beyond your control. But it does help to understand more about those deals that slip through your fingers when they just may have been saved by foresight and a little more training. In order to understand the [...]