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Articles in the Objection Handling Category

Featured, Objection Handling »

[7 Jun 2010 | No Comment | ]
Six Common Objections and How to Handle Them

You as a salesperson should give every opportunity to the prospect to ask questions and make objections if she is inclined to do so. It is desirable to assist in bringing out these questions and objections. Sometimes the very best arguments you can make are based on objections by the prospect, especially if you are thoroughly prepared.
To ignore or try to dodge them is a confession of weakness which will not be overlooked by a prospective buyer. It is an opportunity for you to treat the question raised as if …

Objection Handling, Selling Process, Trigger Events »

[4 May 2010 | 2 Comments | ]
How to win the deal without discounting

In my previous article I was talking how If you live by price – you will die by price.
Let’s talk further about how to close the deal without discounting.
If you base your offer on your price only, there is a good chance that someone will have lower price than you, or you can end up in the bidding war that distracts from solutions. To avoid that, base your proposal in achieving more goals for your prospects, not just to save money, because every other salesperson will say exactly the same.
Customer …

Featured, Objection Handling, Presentation »

[21 Apr 2010 | 5 Comments | ]
If you live by price – you will die by price

If your prospect does not see the value in your product or service, and if the only difference between you and the competitors is in pricing, you didn’t do a good job as a sales person.
The main description of your position inside the company is to create the value, not just to show your price list. Teaching and educating customers is no longer enough, giving them information about your products or services is no longer necessary. They can get them by themselves, without ever talking to you or your company, …

Objection Handling, sales tips »

[19 Nov 2009 | One Comment | ]

There are some things that you should try to emphasize when dealing with a pricing objection:

Stress the value of ownership versus the cost of purchasing.
Stress the value of the service versus the cost of the service.
Stress the value of long-term benefits versus the up-front costs.
Stress benefits rather than features.

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Closing, Objection Handling, Sales Training »

[28 Sep 2009 | One Comment | ]

Download our free Crash Course
We’ve all heard the saying “you win some; you lose some”. And it’s true. But as a successful salesperson you’re not interested in settling for winning SOME of the deals and simply accepting that you’ll lose a few as well, just as a matter of course. A successful salesperson will set about discovering the reasons behind lost sales and will learn from these causes in order to advance and beat the odds. No more settling for “win some; lose some”! You’re in the business of selling. …

Closing, Objection Handling »

[1 Sep 2009 | One Comment | ]

The best way to handle any objection is to anticipate it and, if possible, make sure that it never intrudes into the sales discussion. Once a thought has been expressed by a prospect it becomes harder to eradicate. This is because the prospect has placed himself on record and is unlikely to recede easily from his position.
Objections that are raised to price are probably the most frequent of all honest reasons for prospects refusing to buy. It’s important to understand where the price objection is coming from, before you can …

Objection Handling, Selling Process »

[25 Aug 2009 | No Comment | ]

Having discovered the need to identify objections and deal with them appropriately, it is also important to keep in mind that objections should not be handled aggressively. Because there are many different reasons for objections being presented, each one must be handled in its own way, on its own merit. You need to understand the nature of an objection if you wish to address it properly and with the right amount of care.
The nature of an objection is based on the fact that the buyer’s heart and his mind are …

Objection Handling, Selling Process »

[17 Aug 2009 | No Comment | ]

When it comes to selling, what, exactly, is an objection? If we can truly understand what we’re dealing with when a potential client makes an objection, then it will be easier to handle and use to our advantage in the appropriate situation.
Not all objections should be received as a negative blow to your sales presentation. In fact, with the exception of two very specific objections, most others can be dealt with effectively and are actually a positive sign that your client is showing some interest. In other words, if the …

Objection Handling, Presentation, Qualifying »

[22 Jun 2009 | One Comment | ]

Certain objections exist to every proposition in the world. What would a soccer, football or basketball game be like without the blocking of shots? And what your proposition is determines what the objections are.
Call on a thousand average people to whom your proposition is salable. You’ll find the self-same objections on the lips of the majority of them. And these objections, boiled down and standardized, resolve themselves into a very small number.
For instance, in the paint business the standard objections are:
(a) “Too much money tied up in present stock to …

Closing, Lead Generation, Objection Handling, Prospecting, Qualifying, Sales Education, Selling Process »

[20 Feb 2009 | 2 Comments | ]

Going back to basics and having focus on what made you successful in the start of your career (learning, learning, and learning) becomes vital in selling in these difficult days for the sales profession. In fact, one of the rewards of a successful sales career is the stimulating learning process – it’s never dull unless that’s how you make it.
The cry of “hard times” is heard at all times, and not just in these recession days and that is where you should refresh your knowledge of how to handle objections …