The salesperson’s fear that she will not do well, or that she will not be well thought of, is her greatest pitfall, and yet this is an obstacle that exists nowhere but in her own mind. The person who succeeds in banishing fear from her life is the coming genius, and she who relieves other [...]

By definition, a sale is the act of meeting prospective buyers and providing them with a product or service in return for money or other agreed upon compensation. A sale is an act of completion of a commercial activity. The “deal is closed”, means the customer has consented to the proposed product or service by [...]

I was moved by reading a post from a colleague of mine, Ian Brodie, who is a sales consultant working in the UK. We all were shocked at seeing the impact of the Tsunami last week, and Ian decided to give all proceeds from his book to Tsunami Charities (read more here). I decided to [...]

Are you suited up, trained and ready to get out there and win? Success in this world is fundamentally a matter of selling, of using its principles whether in business, society, or politics, and applying them properly and effectively. During my workshops and seminars I am regularly being asked for my opinion on what is [...]

Enchantment: The Art of Changing Hearts, Minds, and Actions is Guy’s tenth book. In it, he explains how to influence what people will do while maintaining the highest standards of ethics. The book explains when and why enchantment is necessary and then the pillars of enchantment: likability, trustworthiness, and a great cause. The next topics [...]